6-December-07

 

Major printing franchise Worldwide Online Printing has diversified its operations by acquiring professional writing firm Wordplay Media for an undisclosed sum.

Perth-based Wordplay was created by British crime journalist Paul Sowerby, who came to Australia almost two years ago to plug a gap in the communications sector for professional copywriting and editing services. Since then, his team of six has written over a million words for clients ranging from BankWest and the RAC, to Alinta and GESB (the Govemment Employees Superannuation Board).