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Streamline your business with Online Product Management

Efficiency and brand consistency are key to success in business. 

For businesses operating across multiple locations in particular, managing branding elements like printing, merchandise, uniforms, and digital assets can be a formidable challenge.

Is the artwork up-to-date? Do you know how much stock you have on hand? Are there any approval processes that slow down ordering and waste precious time that could be spent elsewhere in the business?

Using an Online Product Management platform can help create efficiencies in your business. It simplifies the order cycle by turning a cumbersome manual process into an exceptionally streamlined web-based solution.

The benefits of Online Product Management

Easy to use

Online print and product management systems are designed with user-friendliness in mind. These platforms allow you to order, manage, and track your printing and branding materials with just a few clicks. Whether it’s updating marketing brochures or ordering new business cards, the process is straightforward and efficient.

Branding consistency

Maintaining a consistent brand image across various mediums and locations is important. Online Product Management (OPM) ensures that every piece of material, whether printed or digital, adheres to your brand guidelines. This consistency builds brand recognition and trust among your customers.

Ideal for multi-location businesses

If your business operates in several locations or runs a franchise model, online print management is particularly beneficial. It allows for centralised control of your branding materials, ensuring uniformity across all branches.

Manage more than just print

Modern online print management platforms offer much more than just printing services. They are comprehensive tools that manage a range of branding materials:

  • Merchandise: From pens to mugs, managing your branded merchandise is simplified. You can design, order, and distribute promotional items seamlessly.
  • Uniforms: Uniforms are an integral part of a company’s image. Online print management systems can help you design and distribute uniforms that reflect your brand’s ethos.
  • Digital Assets: In the digital age, managing online assets is as important as physical ones. These platforms can store and manage digital assets like logos, images, and brochure templates, ensuring they’re always on-brand and readily available.
Branded mug bottle pen and USB for dentist
Branded tshirts for food company

Tips for integrating Online Product Management into your business

Evaluate your needs

Assess the specific needs of your business. Do you require frequent updates to marketing materials? Do you have multiple locations that need uniform branding materials? Understanding these needs will help you choose the right platform.

Training and adoption

Ensure your team is trained on how to use the online print management system. Adoption by all relevant team members is important for maximising its benefits. A good OPM platform should be easy to use. Before committing, make sure you ask what training and ongoing support is included.

Regular updates

Keep your digital assets and templates up to date. Regularly review and refresh your materials to ensure they remain relevant and effective. One of the major benefits of using OPM, is that it makes it easy for everyone in the business to have access to the latest material and assets.

Feedback loop

Establish a feedback system to continuously improve the process. Listen to the users within your organisation and make adjustments as necessary.

By integrating online print & product management into your business, you can significantly streamline your operations, maintain brand consistency, and enhance overall efficiency. Embrace this technology to stay ahead in a competitive market.

To find out more or to see if OPM could help your business, reach out to your local Worldwide centre for more information.

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