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Window signage for business

What signage do I need for my business?

Signage is an essential part of any business’s identity and marketing strategy. It’s a powerful tool that helps your customers find your location, understand your brand, and get excited about what you have to offer. Choosing the right type of custom signage for your business can be overwhelming, but it’s important to get it right. Here are some of the most common types of signage that will help you decide which ones are right for your business.

Window Decals

Window decals are an excellent option for businesses that want to display their brand or promotions. They are typically made of vinyl and can be cut into any shape or design. Window decals are a cost-effective way to add branding or promotions to your storefront without taking up space. They are easy to install and can be removed without leaving residue.

Opening Hours Signs

Opening hours signs are essential for businesses that have set hours of operation. They should be prominently displayed at the entrance of your business so that customers can easily see when you’re open. There are several options for opening hours signs, including vinyl lettering, digital displays, and A-frame signs. A-frame signs are a popular choice because they can be easily moved outside during business hours and brought inside at closing.


Posters are a versatile option for businesses that want to promote a sale, event, or new product. They can be placed inside or outside of your business and can be easily customised to fit your brand. Posters can be printed in a variety of sizes and can be hung on walls or placed on stands. They are an affordable way to get your message out to a large audience.

Custom Wallpaper Printing

Custom wallpaper printing is a unique option for businesses that want to create a memorable visual experience for their customers. It involves printing custom designs, graphics, or images onto wallpaper, which can then be installed on the walls of your business. Custom wallpaper can be used to create a branded environment that reflects your company’s personality and style. It’s a great option for businesses that want to stand out and create a unique atmosphere for their customers.

Vehicle Signage

Vehicle signage is an excellent option for businesses that want to take their marketing on the road. It involves adding graphics or lettering to your company vehicles, turning them into mobile billboards. This form of advertising is particularly effective if your business does a lot of travel or deliveries. It’s a cost-effective way to reach a large audience and build brand awareness. Vehicle signage can include vinyl graphics, lettering, or a full vehicle wrap that covers the entire vehicle with your company’s branding.

Temporary Signage

Sometimes you don’t need your signs to last a lifetime. When you only need something temporarily – for an event or maybe you are moving – corflute signs are a great option. Pull-up banners are also very cost-effective, easy-to-set-up and portable.

How To Design For Large Format Signage Printing

Designing artwork for large format signage requires a different approach than designing for smaller formats. The larger size of the canvas can be both an advantage and a challenge. Below are some tips on how to best design artwork for large format signage:

  1. Keep it simple: When designing for large format signage, simplicity is key. Your message should be clear and easy to read from a distance. Avoid using too many colours, fonts, or images that could clutter the design and make it difficult to read.
  2. Use high-quality images: Using high-quality images is important when designing for large format signage. Images that are low resolution or pixelated will appear blurry when blown up to a large size. Make sure to use high-resolution images that are at least 300 DPI.
  3. Consider the viewing distance: The viewing distance for large format signage is often much greater than for smaller formats. Keep this in mind when designing your artwork. Use larger fonts and graphics that can be seen from a distance.
  4. Choose contrasting colours: Using contrasting colours can help your message stand out and make it easier to read. For example, use white text on a black background or black text on a white background. Avoid using colours that are too similar, as they can blend together and make the text difficult to read.
  5. Think about the location: Consider where your signage will be displayed when designing your artwork. If it will be on a vehicle, you may need to design for a curved surface. If it will be displayed in a brightly lit area, you may need to use brighter colours to make it stand out.
  6. Keep branding consistent: If you’re designing signage for a business or organization, make sure to keep the branding consistent with other marketing materials. Use the same fonts, colours, and imagery to create a cohesive look across all mediums.

With these tips in mind, you can create effective and visually appealing signage that will capture attention and convey your message clearly. If you need help creating your design or perfecting your artwork, our team of graphic designers have experience working with all kinds of businesses.

By choosing the right signage, you can attract new customers, increase brand awareness, and create a memorable experience for your customers. Need help with your signage? Talk to your local Worldwide today!

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