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Marketing convenience in a hybrid world

The COVID-19 pandemic reshaped the way that the world works. 

The commercial landscape, like many others, saw vast changes. It required the quick uptake of new ways of doing things in order to adapt and effectively maintain operations. While there were many temporary work-arounds put in place, there are also many measures that have proved beneficial, and are here to stay. Marketing convenience is increasingly important.

The Australian Bureau of Statistics indicated that as of 2022, 46% of Australians are working from home more than one day a week. Therefore businesses need to understand that it is more important than ever to place an emphasis on accessibility, productivity and workplace convenience. 

OPM - meeting the demand for accessibility

For more than a decade, Worldwide has been providing businesses with technology solutions that increase efficiencies across their marketing, brand and sales functions. The pandemic has proved that there is a crucial need for a web-hosted, centralised portal that houses collateral securely and conveniently, while allowing for user-specific access from anywhere, at any time, 365 days a year.

Businesses that want to simplify the way that their employees order and manage print products and services online, have seen great success through using our easy-to-use Online Product Management system known as OPM. This online printing service provides them with the ability to manage and produce a range of professionally branded, custom printed and non-print related items

The use of OPM means that businesses:

  • Have the ability to self-service.
  • No longer have to wait for quotes and proofs.
  • Are able to place orders ‘on the spot’.
  • Can have set prices.
  • Have the ability to view proofs on-screen, approve orders and send their products directly to the printer or trigger a dispatch notice.
  • Easily manage brand consistency across marketing material.


All from the convenience of their desktop or mobile device. OPM is able to turn a cumbersome manual process into an exceptionally streamlined web-based solution that sees order times reduce from 1-2 days to 10 minutes!

A full-circle solution that doesn’t compromise on customisation

We’ve known for years that convenience is king and that evolution is inevitable. We also know that the businesses we work with want convenience on their terms – not ours. Technology may be changing the way we do business. But it’s not changing the fact that businesses still need to do business their way. In short, it is critical for us to be able to provide our customers with the benefits of OPM while ensuring that we are able to complement their existing processes, procedures and requirements.

OPM’s level of customisation is, essentially, unlimited!

  • Storefronts are skinned to reflect our customers’ brands.
  • The products displayed are the products that they use.
  • User-specific logins can dictate levels of authority and accessibility.
  • Inventory can be viewed and managed in ‘real time’.
  • Artwork remains templated and dynamically updates depending on the user’s input.
  • Approval-processes are able to be accounted for.
  • Billing is seamless and secure.


You don’t need any new hardware or software to get into OPM – all you need is a stable internet connection and your favourite web browser.

Our in-house digital specialists ensure that OPM is developed in line with the needs of our customers. We work our solution around the needs of your businesses – not the other way around. A user-friendly system lets your business take back control while being able to remain connected and agile, in an increasingly virtual environment.

In today’s faced-paced world, how could you afford not to?

Find out more about OPM here, or call your nearest Worldwide Centre for a free demo on how OPM can save your business time, money and frustration today.

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